Website builders and hosting providers are essential tools for individuals and businesses seeking to establish their online presence. In recent years, two popular options have emerged: Wix and Bluehost. Both platforms offer users the ability to create and host websites, but with distinct features and functionalities that set them apart.

Wix is a renowned website builder that allows users to design their own websites with ease, using its drag-and-drop interface and vast array of templates. On the other hand, Bluehost is a leading web host offering a variety of hosting services and plans, catering to users who prefer using content management systems (CMS) like WordPress. In this article, we will delve into the comparison between these two platforms, unveiling the surprising truths and helping you make an informed decision for your online endeavors.

Wix Overview

Wix is a popular website builder that makes it easy for users to create professional-looking websites without any coding knowledge. Its drag-and-drop interface allows users to customize their site with a wide variety of templates and features, suiting various industries and needs.

Wix provides both free and paid plans, with the free plan offering basic features and Wix-branded domain names. Upgrading to a paid plan unlocks perks like custom domain names, increased storage, and additional support options. Wix’s pricing is competitive compared to other website builders in the market.

One of the highlights of Wix is its extensive app market, which offers a range of third-party apps and extensions to enhance a site’s functionality. Users can find apps for various purposes, like e-commerce, marketing, social media integration, and more, making it easier to customize their website according to their requirements.

Wix has a strong focus on design and provides hundreds of templates that cater to different industries and website types. These templates are mobile-responsive and can be easily customized using the website editor. Wix also offers advanced design tools, such as the Wix ADI (Artificial Design Intelligence) feature, which generates a customized website design based on user preferences and industry trends.

Wix is known for its ease of use and user-friendly interface, making it an ideal choice for beginners and businesses looking to build attractive websites without investing too much time and effort in learning complex coding skills. However, it’s essential to note that the platform’s built-in features and app market may not be sufficient for users with advanced needs or those requiring more customization options.

Bluehost Overview

Bluehost is a popular web hosting provider known for its reliable performance, user-friendly interface, and competitive pricing. Founded in 2003, the company has grown to become one of the leading hosts in the industry, offering a range of hosting solutions, including shared, VPS, and dedicated server hosting.

One of the main selling points of Bluehost is its deep integration with WordPress. As an officially recommended hosting provider by, Bluehost offers easy WordPress installation, management, and optimized performance for WordPress websites.

Bluehost provides a variety of features that make it an attractive choice for many website owners. Some of these features include:

  • Free domain registration for the first year
  • Unmetered bandwidth and storage
  • SSL certificates included
  • 24/7 customer support
  • Customizable and scalable hosting plans

Bluehost’s pricing structure is straightforward, with various plans available to suit different needs and budgets. Its shared hosting plans, in particular, are known for being affordable, offering a cost-effective solution for those starting a website or looking to switch from another hosting provider.

In summary, Bluehost is a reputable web hosting provider that caters to a wide range of website owners, from beginners to advanced users. Its performance, ease of use, and integration with WordPress make it a strong contender in the hosting industry.

Section 4: Ease of Use Comparison

When comparing the ease of use between Wix and Bluehost, it’s important to consider the differences in their website building and management tools. Wix is known for its intuitive drag-and-drop website builder, while Bluehost offers cPanel for website management and the option to install WordPress for site building.

Wix’s drag-and-drop builder is highly user-friendly and allows even beginners to create visually appealing and functional websites in a short amount of time. The platform also offers a wide selection of templates and design elements like buttons, icons, and images to make the customization process easy.

On the other hand, Bluehost uses cPanel for website management, which is a widely-used and powerful web hosting control panel. Although cPanel has a steeper learning curve compared to Wix’s builder, it provides advanced file and database management tools, email management, and one-click app installs, including WordPress.

For users looking to build a website with WordPress, Bluehost makes the setup process simple. While Wix also supports integration with WordPress, it requires some technical knowledge and additional steps compared to Bluehost’s one-click installation.

In summary, Wix caters to users seeking an easy-to-use, drag-and-drop website builder, while Bluehost appeals to those who prefer the advanced options offered by cPanel and the ability to quickly install WordPress.

Website Builder Features

When comparing the website builder features of Wix and Bluehost, it’s essential to consider the tools and options each platform offers for creating and customizing websites.

Wix is known for its powerful and user-friendly drag-and-drop website builder. It offers over 500 professionally designed templates and a vast range of customization options, allowing users to create unique websites without any coding experience. Additionally, Wix provides a range of built-in tools, such as image galleries, video backgrounds, and animations, to make web pages more engaging. The Wix App Market also hosts numerous third-party apps to enhance website functionality further.

On the other hand, Bluehost offers a website builder integrated with the popular content management system, WordPress. Bluehost’s website builder, Bluehost Builder, allows users to create and customize websites using pre-built templates and drag-and-drop elements. Although Bluehost’s website builder may not be as feature-rich as Wix’s, it provides a strong foundation for users who prefer working with WordPress and want to access the extensive WordPress plugin ecosystem.

When comparing the website builder features of both platforms, consider the following aspects:

  • Templates: Wix provides more than 500 templates, while Bluehost offers a limited selection of pre-built templates for use with WordPress.
  • Customization: Wix offers an extensive range of customization options and tools, whereas Bluehost’s customization capabilities largely depend on the chosen WordPress theme and plugins.
  • App Integration: Wix has a dedicated App Market with numerous apps, while Bluehost relies on the WordPress plugin ecosystem for additional website functionality.
  • User Experience: Both Wix and Bluehost offer drag-and-drop functionality, but Wix is generally considered more user-friendly and versatile for non-technical users.

In summary, Wix’s website builder features are more robust and flexible, catering to a wider range of users, while Bluehost’s offering is more focused on WordPress integration and related tools and templates.

Section 6: Hosting Plans and Pricing

When comparing Wix and Bluehost, it’s essential to examine their hosting plans and pricing to determine which one offers the best value for your needs. Both platforms provide a variety of options for users, but their offerings differ in their focus and target audience.

Wix is primarily a website builder, offering a range of plans to suit different demands. These include a free plan and several premium plans with increased functionality and custom domain support. The paid plans’ pricing varies, depending on the features you need and the level of support provided. With Wix, you’ll primarily be paying for website building tools and the convenience of an all-in-one solution.

On the other hand, Bluehost focuses on web hosting services, with plans designed for users who require a more robust hosting environment. Their shared hosting plans start at just $2.95 per month, which is highly competitive in the industry. Bluehost’s plans are also well-suited for WordPress hosting, making them an attractive option for users looking to build a website using the popular CMS.

Some of the key features and pricing differences between Wix and Bluehost are:

  • Wix:
    • Free plan available with limited features
    • Premium plans starting at around $14 per month
    • Higher-tier plans offer additional features like e-commerce and priority support
  • Bluehost:
    • No free plan, but low-cost shared hosting starts at $2.95 per month
    • Multiple hosting options including shared, VPS, and dedicated servers
    • WordPress-focused hosting plans with attractive features and performance

In summary, Wix offers a more beginner-friendly, all-in-one solution with its website builder and hosting services. Conversely, Bluehost provides a wider variety of hosting plans and is particularly suitable for those looking to host a WordPress website. Pricing for each platform will vary depending on your specific requirements, so be sure to evaluate both options carefully before making a decision.

Performance and Uptime

When comparing Wix and Bluehost, it’s crucial to examine their performance and uptime, both of which play a significant role in ensuring a seamless experience for website visitors. Bluehost has a slight edge over Wix when it comes to uptime, with an uptime of 99.99%, while Wix offers an uptime of 99.98%. In most scenarios, this minor difference will not be noticeable for the average user during day-to-day browsing.

Another performance metric to consider is page loading speed. Bluehost performs well in this regard, boasting a page speed of 386ms. In comparison, Wix’s page speed is 792ms, which is almost twice as slow as Bluehost. When aiming to provide satisfactory user experiences, faster page loading speeds are always more desirable.

Storage capacity is yet another performance factor. Bluehost provides its users with anywhere from 50GB to unlimited storage, depending on the plan chosen. On the other hand, Wix offers a maximum of 20GB storage. For users hosting large websites or requiring extensive media files, Bluehost is likely the more suitable choice due to its higher storage offerings.

In summary, Bluehost outperforms Wix in the areas of uptime, page loading speed, and storage capacity. While Wix might be more beginner-friendly for those wanting a simple, easy-to-use platform, Bluehost may prove to be the better option for those seeking a robust hosting solution with higher overall performance.

Customer Support

When it comes to customer support, both Wix and Bluehost have different approaches to assist their users. Wix provides support via their Help Center, which has a vast knowledge base containing articles and tutorials for users to find solutions to their issues. Additionally, they offer support through email and callback requests, but don’t have a 24/7 live chat or phone support.

On the other hand, Bluehost prides itself on its 24/7 customer support that includes live chat, phone support, and a ticketing system. This means that users can get assistance and have their questions answered at any time of the day or night. Additionally, Bluehost boasts a comprehensive knowledge base with articles, guides, and video tutorials, which is quite helpful for users wanting to learn more about the platform.

While both web hosts offer extensive resources to help users get the most out of their platforms, the availability of round-the-clock live chat and phone support gives Bluehost an edge when it comes to delivering more immediate and accessible assistance to their clients. However, Wix users who prefer self-help resources can still benefit greatly from their Help Center and email support.

Section 9: Pros and Cons of Wix and Bluehost

When choosing between Wix and Bluehost for your website, it’s essential to understand the advantages and disadvantages each platform offers. This section will discuss the pros and cons of both Wix and Bluehost to help you make an informed decision.


  • Pros:
    • Intuitive drag-and-drop website builder for easy customization of templates without coding.
    • Variety of responsive themes suitable for different business types and industries.
    • Has an extensive app market to enhance website functionality, such as integrating with e-commerce, email marketing, and social media.
    • Offers a free plan, allowing users to explore the platform before committing to a paid plan.
  • Cons:
    • Not tailored specifically for self-hosted WordPress websites, which might be limiting for some users.
    • Free plan comes with Wix branding and doesn’t include a custom domain name.
    • Can be challenging to migrate a Wix website to another platform later on due to its proprietary setup.


  • Pros:
    • Specializes in WordPress hosting with a range of plans, features, and pricing catered for WordPress users, as seen on the Bluehost website.
    • Offers a user-friendly custom control panel for managing hosting features and settings.
    • Provides 24/7/365 support via live chat and ticketing to assist with user questions and issues.
    • Includes a domain name and SSL certificate free for the first year on most hosting plans.
  • Cons:
    • Does not include a native website builder like Wix, potentially making it less beginner-friendly for those inexperienced with WordPress.
    • Uptime and speed may vary depending on shared hosting plan resources and traffic demands.
    • Additional features such as site backups, security, and performance enhancements may require paid add-ons or third-party services.

By assessing the pros and cons of Wix and Bluehost, you can determine which platform best meets your website needs and preferences.

The Surprising Truth

When comparing Wix and Bluehost, one might assume that they are quite similar in terms of features and pricing. However, the surprising truth is that they cater to different target audiences and possess distinct characteristics.

Wix excels as a website builder, offering a user-friendly experience that allows even the most inexperienced users to create visually appealing websites. It provides an extensive library of templates, a drag-and-drop editor, and several built-in tools for customization.

On the other hand, Bluehost is a reliable web hosting provider, ideal for those looking to create a WordPress website. It offers one-click WordPress installation, various hosting plans, and options for scalability as your site grows.

Some key differences between Wix and Bluehost are:

  • Website Building: Wix is primarily a website builder, while Bluehost is more focused on hosting, specifically for WordPress sites.
  • Templates and Design: Wix offers numerous templates and a drag-and-drop interface, making it easy for users to design their websites. In contrast, Bluehost relies on WordPress themes and plugins for customization.
  • Pricing: While both platforms have affordable plans, Wix’s plans include website building tools, causing them to be more expensive than Bluehost’s hosting plans.
  • E-commerce: Wix has a built-in e-commerce system, while Bluehost users need to rely on third-party solutions like WooCommerce.

It is essential to understand that Wix and Bluehost are not direct competitors, but they serve different purposes in the website creation journey. The choice between them depends on the user’s needs, preferences, and comfort level with web design and development.


When considering Wix and Bluehost for your website building and hosting needs, it’s essential to evaluate your specific requirements and goals. Wix offers a user-friendly, all-in-one solution for those looking for a website builder with hosting included, while Bluehost is a robust hosting provider with a strong focus on WordPress integration and more advanced features.

Based on HostingAdvice and Heldentaxi comparisons, Wix excels in ease of use, template variety, and design flexibility, making it an excellent choice for beginners or those looking to create visually appealing websites. On the other hand, Bluehost outshines Wix in terms of hosting performance, security, and customization options, catering to more experienced users or those with specific hosting demands.

In summary, both Wix and Bluehost have their strengths and weaknesses. The choice ultimately depends on your website requirements, technical expertise, and budget. It’s crucial to weigh the pros and cons of each platform before making a decision that best suits your project’s needs.